Super Cheap Auto Group Limited
| Business category 1 | Power Tools |
| City ( of main office ) | Brisbane, AU, Australia |
| Address | 751 Gympie Road |
| Phones | 61-4-09264403 |
| Fax | 61-7-32058522 |
| Web site | www.supercheapauto.com.au |
| About | The growth Super Cheap Auto has experienced since its conception is the result of their long standing commitment to the recruitment and management of its team members, excellent store layout and locations and extensive product range. Team Members: The dedication of the Super Cheap Auto Team and the Super Cheap Auto culture have been key drivers of Super Cheap Auto's growth. The Super Cheap Auto Team is headed by Managing Director, Peter Birtles, and his experienced Senior Management Team who are supported by in excess of 3,000 team members across Australia and New Zealand. The team collectively strives towards developing and growing the business to achieve market leadership in the retailing of auto parts, accessories, handyman items, tools and equipment across Australia and New Zealand. A strong sense of pride and team work can be found at all levels of the Super Cheap Auto team and senior management endeavours to introduce human resource management initiatives that motivate team members to achieve their personal best, increasing job satisfaction and company perfromance. Stores: From the commencement of its automotive accessories retail business in 1974, Super Cheap Auto has grown to over 200 non-franchised stores across every state and territory in Australia and in New Zealand. Sites are identified following extensive market research and are selected based upon prominence, convenience and accessibility. Generally stores are distinctly branded and through the use of powerful merchandising techniques, designed to provide customers with an unforgettable shopping experience. Product: Super Cheap Auto, stocking over 10,000 items in every store, prides itself on the breadth, quality and value of its product offering. Super Cheap Auto is focussed on the retail segment of the market. Super Cheap Auto offers its customers value products for their car, trailer, garage, boat and yard. As Super Cheap Auto's advertising constantly reminds its customers, at Super Cheap Auto you "get the lot for less". |
| Date | 2011 Oct 29, 11:10 |